Domino's mini-games turn the year's moments into interactions people can open again, between membership and the next order.
YOUL!AO × Domino's
Domino's mini-games
A year of mini-games for Domino's, so there is something to play beyond placing an order.
- Services
- Interactive & games
- Industry
- Restaurant chains
Related work
DicosSep 2021Dicos 25th anniversary
In September 2021, Dicos marked 25 years and 3,000 stores. The key visual ran online and in stores, 25 cities were warmed up in private channels, and a “Light Up 25 Cities” mini-game went live.
Integrated campaigns / Interactive & games / Content & design / Digital & data
Domino'sDomino's Planet
A virtual platform built around Domino's Planet, gathering traffic, content, products, and immersive play. Tasks and check-ins earn Da Coins.
Interactive & games
DicosD-Star Universe
A virtual platform built around D-Star, joining an AR farm with offline planting. Tasks and crops earn D Coins.
Interactive & games
Tell us about the next project.
Share the brand, the goal, and the timing. We reply using the contact details you leave.