Integrated campaigns cover brand insight, category and competitor analysis, positioning and packaging, brand VI, and creative design — then pull that work into one campaign.
Related work includes Dicos' 25th anniversary, Sorry Cafe, the Halloween cooking event, and Boxing Cat's opening.
Capabilities
- Brand insight
- Category and competitor analysis
- Positioning and packaging
- Brand VI
- Creative design
- Integrated campaigns
Related work
DicosSep 2021Dicos 25th anniversary
In September 2021, Dicos marked 25 years and 3,000 stores. The key visual ran online and in stores, 25 cities were warmed up in private channels, and a “Light Up 25 Cities” mini-game went live.
Integrated campaigns / Interactive & games / Content & design / Digital & data
DicosSorry Cafe
Dicos' Sorry Cafe: a store refit on Hubin Road in Hangzhou, a 3D wall, KOL posts, and a store-visit livestream.
Integrated campaigns
Otsuka ShanghaiHalloween handmade cooking
A limited Halloween cooking event for Dream Curry, held at ABC Cooking Studio.
Integrated campaigns
Boxing CatBoxing Cat opening
Integrated launch work for Boxing Cat's opening, including the key posters and the opening film.
Integrated campaigns / Content & design
Clients in this work · Dicos / Otsuka Shanghai / Boxing Cat
Tell us about the next project.
Share the brand, the goal, and the timing. We reply using the contact details you leave.